Big Business

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"The biggest big business in America is not steel, automobiles, or television. It is the manufacture, refinement and distribution of anxiety." --Eric Sevareid

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My Fruitive Challenge: Day 100 — Fat Content

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In Chapter 3 of The Engine 2 Diet , Rip Esselstyn emphasizes the importance of reading food labels. While it's common sense to check labels to ensure products are healthy, Esselstyn highlights that labels often lack critical information. Here’s a paraphrase of his key points: Rule One: Be Skeptical of Marketing Claims Marketing terms like "2% fat," "reduced fat," "fat-free," "healthy," and "natural" can be misleading. These phrases might not mean what you think they do. Rule Two: Study the Nutritional Facts and Ingredients List Always read the nutrition facts and ingredients list of every product. Companies can make a product seem healthier than it is. For instance, a drink labeled "2% fat" might actually contain more than 30% fat based on its calorie content. Let's break down the fat content in milk as an example: 2% Milk: One cup (244 grams) contains 5 grams of fat. On a weight basis, this is 5g/244g = 2% fat. Howeve...
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My WFPB Diet: Day 273–Anatoly Strength Training

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Me: How is the weightlifting professional Anatoly able to lift 400 lbs easily compared to more muscular weightlifters who struggle. Clearly, he works out to develop his strength over large bulging muscles. What is his regimen for himself? What does he recommend for beginners? ChatGPT: Anatoly’s ability to lift 400 lbs while being less muscular than others demonstrates the distinction between strength training and hypertrophy training. While muscular size (hypertrophy) is often associated with strength, the two are not perfectly correlated. Anatoly’s approach likely emphasizes developing neuromuscular efficiency, tendon and ligament strength, and functional movement patterns rather than just increasing muscle mass. Key Elements of Anatoly’s Strength Training Regimen 1. Focus on Neuromuscular Efficiency Anatoly’s regimen likely centers on improving the connection between the brain and muscles, training the nervous system to recruit more muscle fibers efficiently. This allows him...
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My Fruitive Challenge: Day 212 —Clara Davis Study of Babies Choosing Their Own Food

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 200.6 lbs I ate light today. It seems my visceral pain has curbed my appetite. We’ll see if the weight scale agrees with that in the morning. I’m enjoying picking up again with Ultra-Processed People. There’s a very interesting report on an underrated study by Clara Davis in the late 20s on babies choosing their diet to prove that humans are designed to regulate their own nutritional intake (Ch 5 p 181). Very fascinating.
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